The Diploma in Sales and Marketing is specially designed for individuals who wish to acquire marketing knowledge and skills to take on the challenges of the rapidly changing business world in the field of sales and marketing.
This is a 6-month part-time programme, covering 4 modules with a total of 100 contact hours.
The delivery of this programme involves lectures, group discussions, case studies and presentations by students. Classes are usually held two times a week. Weekend block classes may be available subject to adequate student enrolment. Weekly lectures are conducted by qualified and experienced local lecturers approved by the Institute.
Students are required to pass the overall assessment in order to be granted a passing grade for each module. All students are required to fulfil the attendance requirement of at least 75% for each module before they are considered eligible to take the examinations / assessment of the module concerned.